RT’S AUDIENCE TOPS ITS RIVALS ACROSS SOUTH-EAST ASIA’S BUSINESS AND TOURISM CENTERS BANGKOK AND TAIPEI
MOSCOW, SEPTEMBER 08, 2010 - RT’s audience exceeds that of Al Jazeera English in South Asia’s largest business and tourism centers Bangkok and Taipei.
RT’s audience exceeds that of one of the leading international channels, Al Jazeera English in Bangkok and Taipei, according to a Pan Asia Pacific Cross Media Survey (PAX). RT’s success comes despite Al Jazeera’s heavy investment in a large number of SE Asian news bureaus and a TV center in Kuala Lumpur, the capital of Malaysia.
RT’s average monthly audience in Bangkok is double that of Al Jazeera News and considerably exceeds the audience of the French TV5MONDE. In Taiwan’s capital Taipei, RT has more viewers on an average weekly basis than Al Jazeera English and TV5MONDE.
The survey was conducted continuously by Synovate, covering 20% of the most prosperous adult population in the region. Synovate is in the top ten of the world’s leading marketing research companies and has offices in 62 countries.
RT is a global news channel that inspires its viewers to question more. Broadcasting from Moscow and Washington DC, RT has one of the fastest growing viewer bases of any news channel in its category.
Data source: Synovate PAX ECI Q4’09