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Top designer to shape new fashion channel

Published time: March 02, 2012 13:34
Edited time: March 02, 2012 17:45
Valentin Yudashkin (RIA Novosti /    Alexander Utkin)

Valentin Yudashkin (RIA Novosti / Alexander Utkin)

From catwalk to media management – leading Russian fashion designer Valentin Yudashkin is to head the country’s new 24/7 fashion TV channel.

Launching on April 2, Style and Fashion will focus on Russian vogue, traditions and national identity in costume. 

Apart from sizzling fashion shows, in-depth interviews with designers, hot style and beauty news, the channel also plans to deliver a wealth of tips on healthy lifestyle, interior design and travel.

Besides haute couture and prêt-a-porter collections, Valentin Yudashkin also creates accessories and porcelain. The channel’s new editor-in-chief will be supported by a bunch of young fashion designers, artists and people “simply in love with beauty and ready to share it”.

Style and Fashion TV will be available on most Russian satellite networks.