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New Mercedes model sells out in Russia

Published time: July 31, 2013 10:06
AFP Photo / Michael Loccisano

AFP Photo / Michael Loccisano

Russian customers wanting a new Mercedes Benz CLA model will have a long wait as the car maker has sold its quota for the country. Global demand for the brand has surged with Russian sales up 20%.


This year's quota for the new CLA model in Russia was sold out in just three months and now there is a waiting list, business daily Kommersant quoted Daimler’s  dealers.

"We sold 580 cars from March 29 to June 30. That's a lot considering that this is not a mass brand ", says Andrey Rodionov from Mercedes-Benz Rus .

"Planning was correct, but the demand exceeds the capacity of the plant. This car is in demand around the world,” Rodionov adds.

The car sells in Russia for $45000, according to Yandex.Auto.

Dealers underestimated the demand as the entire market was very vague, Kommersant quotes industry analysts.

Sales of Mercedes-Benz in Russia in the first half of this year increased by 20% compared to the same period last year, according to the Association of the European Businesses data.