NorNikel aims to wow blog users

Published: 06 August, 2007, 08:17

A post at norilsk_metal LiveJournal community with a promo videoclip

Russian metals giant Norilsk Nickel has turned to blogging to raise its profile among Internet users. The company is using an online community at the LiveJournal blogging service – the most popular in Russia – to tell people about it

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