Pepsi swallows Russian juice giant
Published: 20 March, 2008, 18:14
Pepsi is making one of the largest-ever foreign investments in Russia's food and beverage sector. The soft drinks giant is acquiring a 75.5% stake in leading juice-maker Lebedyansky, for 1.4 billion dollars.
Lebyadansky is selling only its juice business which includes the brands “Ya”, “Fruktoviy Sad” and “Tonus”.
The deal is scheduled to go ahead in the third quarter, after the Russian firm has spun-off its mineral water and baby food businesses into a separate company.
Pepsico is buying out Lebedyansky's four main stake-holders, and, in accordance with Russian law, will then make an offer to the minority share-holders as well.
Pepsi insists that the deal is a partnership and doesn't plan to re-brand or restructure the Russian company.
20.03.2008, 11:28
Russia finally defines strategic sectorsRussia has finally decided how it will let foreign firms invest in its economy. The new law has been a long time coming. |
20.03.2008, 20:56
Pepsi swallows Russian juice giantPepsi is making one of the largest-ever foreign investments in Russia's food and beverage sector. The soft drinks giant is acquiring a 75.5% stake in leading juice-maker Lebedyansky, for $US 1.4 billion. |
